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Comprehensive trend direction 2 years ahead of the season

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Key Influences to Introduce the Theme

We highlight the drivers behind the theme, from conceptual projects and brands to key cultural references.

Inspiration to set the Scene

Our overriding look and feel pages bring together inspirational mood imagery, and the key design elements of the theme, to inspire, and inform.

Your Complete Colour Toolkit

Fully referenced colour palettes are supported by core seasonal tones and trend accents. Harmonies showcase key colour pairings.

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The Bigger Picture

An introduction to the season, outlining key shifts in consumer behaviour, specific to the market. These overarching ideas are set to impact the market throughout the course of this season.

The Season's Must-Haves

Highlighting the key overarching design elements of the season, from must-have colours to details and items. This is your must-have check-list for the season.

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Key Fabric Directions

An edit of the must-have fabric directions for each theme. Featuring up-close fabric photography and commercial design executions.

Trims & Details 

Showcasing key trims and finishing details, from hardware and fastening updates to directional design details.

Print & Pattern Design Stories

The key print and pattern stories, including six inspirational directions, and five downloadable original and editable artworks per theme.

Product Capsules

Focussed design capsules, highlighting key product areas specific to each of our five seasonal themes. Designed to be applied to your range build, and to guide your seasonal marketing, and visual merchandising.

The Season's Uniforms

The defining looks for the season, highlighting key products and outfit builds, including CADs, available to download from your digital file library.

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DEMO REQUEST

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AW25/26 SUITE

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