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OUR TEAM

Our team's collective experience means that we're able to offer a broad range of services across trend forecasting, design, buying, merchandising support, and marketing. We can tailored our team's skills, and those of our wider network, to cater to your brand's specific needs.

In House Team

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RACHEL SENIOR

Creative Director

Rachel has 30 years’ experience across multi-channel retailing, brand, marketing, product development, creative delivery and change management in both premium and value sectors. During this time, Rachel has played a key role setting and delivering strategies for global retailers across Europe, Asia, USA and South Africa, working hand in hand with clients to develop bespoke solutions that enable insight driven creativity and strategic growth. Creative exploration is also channelled into personal projects, including design, making, decoration and curation, she always has a project on the go!

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TERRIE ISAAC

Head of Creative

Terrie delivers trend directions and strategic intel through a bespoke lens, providing 20+ years of forecasting experience while imparting a wealth of knowledge when communicating concepts to clients and the team. She has consulted across a broad range of design markets and at all levels. With a process driven by creativity and strategic thinking, she is always seeking to evolve and stay agile within the business, and the industry as a whole. Terrie Combines creativity with strategic vision to create tangible solutions.

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JUSTIN DUFFY

Senior Creative - BDA Bespoke Trend & Product

Justin has an intuitive understanding of menswear and a passion for sports and streetwear, always looking for what’s next. With a love of design and cutting edge creativity, complimented by a commercial taste level, he is skilled in providing creative solutions for client projects and workshop sessions. Previous to joining the BDA London team, where he now manages the output of our men’s, sports and footwear focussed clients, Justin spent 10+ years working as a designer across the highstreet for a range of menswear, active and streetwear brands.

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RACHEL SENIOR

Creative Director

Rachel has 30 years’ experience across multi-channel retailing, brand, marketing, product development, creative delivery and change management in both premium and value sectors. During this time, Rachel has played a key role setting and delivering strategies for global retailers across Europe, Asia, USA and South Africa, working hand in hand with clients to develop bespoke solutions that enable insight driven creativity and strategic growth. Creative exploration is also channelled into personal projects, including design, making, decoration and curation, she always has a project on the go!

rhys-dando-bda-london

RACHEL SENIOR

Creative Director

Rachel has 30 years’ experience across multi-channel retailing, brand, marketing, product development, creative delivery and change management in both premium and value sectors. During this time, Rachel has played a key role setting and delivering strategies for global retailers across Europe, Asia, USA and South Africa, working hand in hand with clients to develop bespoke solutions that enable insight driven creativity and strategic growth. Creative exploration is also channelled into personal projects, including design, making, decoration and curation, she always has a project on the go!

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RACHEL SENIOR

Creative Director

Rachel has 30 years’ experience across multi-channel retailing, brand, marketing, product development, creative delivery and change management in both premium and value sectors. During this time, Rachel has played a key role setting and delivering strategies for global retailers across Europe, Asia, USA and South Africa, working hand in hand with clients to develop bespoke solutions that enable insight driven creativity and strategic growth. Creative exploration is also channelled into personal projects, including design, making, decoration and curation, she always has a project on the go!

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RACHEL SENIOR

Creative Director

Rachel has 30 years’ experience across multi-channel retailing, brand, marketing, product development, creative delivery and change management in both premium and value sectors. During this time, Rachel has played a key role setting and delivering strategies for global retailers across Europe, Asia, USA and South Africa, working hand in hand with clients to develop bespoke solutions that enable insight driven creativity and strategic growth. Creative exploration is also channelled into personal projects, including design, making, decoration and curation, she always has a project on the go!

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RACHEL SENIOR

Creative Director

Rachel has 30 years’ experience across multi-channel retailing, brand, marketing, product development, creative delivery and change management in both premium and value sectors. During this time, Rachel has played a key role setting and delivering strategies for global retailers across Europe, Asia, USA and South Africa, working hand in hand with clients to develop bespoke solutions that enable insight driven creativity and strategic growth. Creative exploration is also channelled into personal projects, including design, making, decoration and curation, she always has a project on the go!

KatieP.jpg

RACHEL SENIOR

Creative Director

Rachel has 30 years’ experience across multi-channel retailing, brand, marketing, product development, creative delivery and change management in both premium and value sectors. During this time, Rachel has played a key role setting and delivering strategies for global retailers across Europe, Asia, USA and South Africa, working hand in hand with clients to develop bespoke solutions that enable insight driven creativity and strategic growth. Creative exploration is also channelled into personal projects, including design, making, decoration and curation, she always has a project on the go!

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